Focused On
In this section you will find in-depth articles that are always fresh and easy to read!
Arguments
The contextual as a response to the loss of third-party cookies
Let's get some clarity starting with what a cookie is.…
AMP deactivation: does it pay off?
What do we mean by AMP? Amp pages (Accelerated Mobile…
The importance of Brand Safety
How and where to advertise, that's why brand safety is…
If you want to attract younger audiences, as a publisher you must change your strategy
Gen Zers, as e-Marketer points out, are getting older. The…
Are Ad Blockers still a thing?
The number of ad blocker users continues to rise, albeit…
The great hypocrisy of online privacy
Six months after the adoption of the new GDPR consent…
Amazon, the croupier who doesn’t have to hit on 16 at the blackjack table
Amazon's private labels are competing with the same ecosystem that…
News from Google I/O
If you don't start your day by checking the Google…
The future of technology would be Chinese, if it wasn’t for China
The race to data will come with casualties. If we…
TV is dead, long live TV!
Under the guise of tech companies, Disney, Netflix, YouTube, Apple,…