12 March 2018
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Engage
Is the ads.txt useful?
The ads.txt is a document to serve publishers but especially advertisers working in programmatic. Its curation, cleanliness, and readability can influence the sale of one's space and in parallel create a benefit for advertisers who will be able to avoid buying space and campaigns from entities that do not have the real ability to deliver on the purchased site. Let's discover all its potentials together.